The Natural Runner
Project: The Natural Runner
Location: Centurion Lifestyle Centre, Pretoria
Client: The Natural Runner
Design Node was approached to design a shop that must have a clinical look and feel but with natural tones and textures. The Natural Runner specialises in running shoes from various brands.
The challenge was to design an interior that spoke to the branding of The Natural Runner but also to display other brands. To emphasise the products, a trendy and brand-specific display was necessary. Tones of browns, greys and whites filled the shop to create a neutral backdrop for the product.
Even though we just had a few weeks to design and install, our aim was to deliver an interior that would assist the client in their retail endeavours, showcase merchandise and attract clients.